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Marketing Manager - Wrington

Butcombe Brewing Co., Bristol

Marketing Manager - Wrington

Salary not available. View on company website.

Butcombe Brewing Co., Bristol

  • Full time
  • Permanent
  • Onsite working

Posted today, 22 Dec | Get your application in now to be one of the first to apply.

Closing date: Closing date not specified

job Ref: bafe74054639482fa5c7b3143cf38fce

Full Job Description

  • Optimise the customer lifecycle by enhancing communications to new loyalty members, encouraging repeat visits and increasing their overall value.
  • Develop creative, impactful email campaigns to convert non-loyalty members into loyal customers.
  • Build and execute testing matrices to re-engage lapsed and dormant members through offers and tailored email content.
  • Use our loyalty program to craft campaigns that highlight our drinks, from house beers to cocktails and hot beverages, boosting sales and brand appeal.
  • Ensure consistent messaging to drive sales and bookings for our morning and brunch offerings.
  • Partner with the CRM Manager to design email activity that drives bookings for our boutique rooms, including seasonal campaigns.
  • Collaborate with the marketing team to produce engaging, regular communications about new products, offers, and exciting news.
  • Leverage existing and prospect data to drive email signups for our business loyalty program and maximise database opt-ins.
  • Create detailed reports to track email performance, showcasing the true impact and ROI of our campaigns.
  • Work with the CRM Manager to enrich the database with new insights and added value.

    We're on the lookout for a proactive, self-motivated individual who thrives in a fast-paced environment. If you're well-organised, experienced in a similar role, and excel at managing a varied and demanding workload, this could be the perfect opportunity for you.
    • As a key player in our marketing team, you'll need to prioritise effectively, deliver high-quality work at speed, and collaborate seamlessly with others. Regular travel to our Brewery near Bristol will be essential, so flexibility and the ability to work both independently and as part of a team are a must.

    Join Our Award-Winning Team and Shape the Future of Loyalty Marketing! We're a market-leading, award-winning business with over 120 premium pubs and inns, featuring more than 400 boutique rooms. From the vibrant streets of Mayfair to the stunning shores of Jersey, our estate is a collection of unique destinations celebrated for their distinctive style and character. With a passionate team of over 1,800 employees, we are dedicated to being at the heart of local communities while attracting customers from across the UK and around the globe. At the core of our customer offering is our incredible Loyalty Program, which boasts over 240,000 members and growing. Packed with exclusive benefits like 25% off food, 20% off boutique rooms, and loyalty points on all spending, our program is a key driver of customer satisfaction and engagement. And we're not stopping there - we have ambitious plans to take our loyalty program to the next level.

  • A salary of 28-30k per year for 37.5 hours per week
  • 25 days holiday, plus 8 Bank Holidays per year with options to buy additional days holiday throughout the year, and a day off for your birthday after one year's service.
  • 30% discount on food, drink and rooms at any Butcombe Pub
  • 20% off retail purchases in our online shops for beer and merch
  • Savings and discounts from thousands of online retailers, and so much more, with the Benefits Bar.
  • Cycle to Work
  • 24/7 Mental, Financial and Physical Health support
  • Opportunities for growth, development and promotion
    • This role isn't just about email marketing - it's about shaping the future of customer engagement for a market leader. You'll have the chance to work with a passionate team, influence key business areas, and bring bold ideas to life. With a supportive culture and plenty of room to grow, this is your opportunity to make a lasting impact while developing your career in a fast-paced, rewarding environment.

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