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Senior Influencer Executive | Cult Beauty
Salary not available. View on company website.
THG, City Centre, Manchester
- Onsite working
- Full time
- Permanent
Posted 3 days ago, 8 Apr
Job ref: 12e14bf537214e7992481f260c33a56a
Full Job Description
- Responsible for the execution of Cult Beauty's influencer marketing channel activities to align and support with the overall business objectives and KPI's
- Build successful relationships with new and existing influencers, cultivating a diverse and wide-reaching roster of talent
- Effectively use tools such as Tableau and Fospha to collate analytics which analyse and report on programme performance
- Ensure the Cult Beauty brand pillars run through the influencer marketing strategy, especially from a diversity and inclusion lens
- Provide weekly / monthly reports against a pre-agreed set of KPIs using data analysis
- Align paid and unpaid influencer activity with the wider marketing calendar
- Organising paid activity as part of larger campaign activity working with influencers and their agents closely - it is necessary that you may be contacted outside working hours on whatsapp and email for this role (on rare occasions).
- Oversee the supply chain of product/promotion codes/samples to influencers
- Manage the Influencer marketing budget as well as planning and forecasting for the channel.
- Balance commercial performance with brand awareness, working to efficiency KPIs
- Responsible for presenting channel data and performance with the rest of the business and senior leadership team
- Work directly with brands to successfully execute direct influencer/brand partnerships
- Work closely with relevant internal departments, particularly buying and merch, to ensure the influencer programme is aligned to our brand objectives as possible
- Research and identify key influencer trends and competitor activity
At least 3 years' experience working with talent, in an influencer marketing or communications role. Specialising in paid talent onboarding. - In-depth knowledge of influencer marketing trends, platforms, and best practices.
- Experience of working with various teams across performance marketing, including paid social, CRM and Ecom.
- Strong negotiation and contract management skills.
- Proficient in using influencer marketing tools and analytics platforms.
- Exceptional organisational and time management abilities, able to manage multiple talent and projects simultaneously.
- In-depth knowledge of social media platforms and best practice within each.
- A love and understanding of the beauty landscape.
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG. With us, you'll go further, faster. What are you waiting for? Life at THG Beauty We know that beauty isn't one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic. By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online. THG Beauty's breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry's digital strategic leader. Why be a Senior Influencer Executive at THG Beauty? Since 2008, Cult Beauty has been a trusted retailer, bringing our customers the very best in beauty. Cult Beauty strives to inspire and guide with our expert curation, to keep beauty lovers ahead of the trends and to serve up the latest innovations and products. Our mission? To inspire. As part of the influencer marketing team, you will be a fundamental part of that inspiration. Curating and onboarding talent who align with our vision and evoke the passion we have for beauty., THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability. - Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don't want to work on your birthday? We don't either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12-months. Wellbeing Support
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
- State-of-the-art on-site gym.
- Access to our on-site physio. Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50% staff discount on THG brands.
- On-site staff shop.
- Access to on-site barber.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.