Senior Digital Marketing Officer

We are looking for a Senior Digital Marketing Officer to join the newly formed Public Engagement team. This role will play a vital role in raising funds from members of the public through digital channels, helping to end homelessness and rebuild lives. St Mungo's has ambitious growth targets in the digital space and the Senior Officer will be key in delivering a programme of work to achieve income goals and further develop the digital programme for the organisation. The role reports to the Digital Fundraising Manager meaning there is lots of room to grow and own strategic projects. The role offers excellent cross-learning opportunities as it sits within the public engagement team which encompasses fundraising teams as well as brand and marketing. In this role you will:

• Develop, deliver and manage fundraising and marketing campaigns on digital channels including paid social media, email, search and display.
• Support growth and improvement in the digital fundraising programme through conducting analysis, reviews, reporting on activity, developing new ideas, implementing testing and supporting team planning.
• Identify opportunities and ideas for new digital marketing activity, develop business cases and rationale for testing.
  
  We are looking for a creative thinker with experience of delivering fundraising campaigns and the drive to deliver new and existing activities, campaigns and processes from scratch. If have excellent problem solving skills and can demonstrate the below, we encourage you to apply.
• You will be a pro-active and driven individual with a desire to test new ideas and manage projects from creation to execution.
• You have a passion to learn & develop as a fundraiser and approach tasks with an analytical and creative mindset.
• Above all, you will be genuinely committed to tackling homelessness and rough sleeping.